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Online marketing

What to Expect From Your Social Media Marketing Campaign

New to social media marketing and not quite sure what to expect when working with an agency? This is common for a lot of our start-up clients, as well as those who are experienced business owners, but just unfamiliar with the way social media works. We find campaigns are a lot more successful and clients…

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The Importance of ‘ONGOING’ Social Media Management

Most business owners just don’t have the time to run their own social media accounts. Writing posts, creating images, finding new content, posting at the right time, communicating with your audience, engaging with other businesses; the list goes on. But is social media management as important as people make it out to be? Well, the…

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Why Persistence Pays off in Social Media Marketing

Social media presence doesn’t come easily or quickly. If you think your brand will just take off on social media once you start trying, you might have to think again. But don’t be put off– persistence pays off! Here’s why: Algorithms change When you create a new business account on social media platforms like Instagram…

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6 Ways to Increase your Business’s Social Media Reach

Social media has changed a lot in the past few years! Algorithms have been updated and businesses have to spend a lot more money to get the reach they once had. Gone are the days of easy organic cost-free social media reach. But it’s not all bad news for businesses trying to cut costs. There…

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The Ultimate Guide to Using Hashtags – Yes, you need to use them!

If your businesses social media hasn’t really been taking off– ask yourself whether you are using #hashtags appropriately. A hashtag is letters and numbers that follow the # symbol. Hashtags are hugely popular on Instagram but are also becoming relevant on other social media sites like Facebook. Using the right hashtags are essential to engage…

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The top 5 reasons your small business website isn’t working

Guest post by Luke Hallam, Munch Design Small businesses websites are pretty hard to get right, budgets can be limited and expectations sometimes extremely high, in what is an increasingly noisy and competitive space online. Getting the basics right can be the difference between your website being an invaluable asset to your business and your…

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The #1 Step of Successful Social Media Campaigns

“If you fail to plan you are planning to fail” – Benjamin Franklin It’s always interesting to come back to work after a break and see what has changed in the field of my business. As you may know I took 15 months off to spend time with my baby girl and have just come…

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Win tickets to PR workshop by Kate Engler!

Would you like to learn how to get publicity (PR) for your business – for free? Media exposure is a whole lot more powerful than paid advertising. When you’re featured for free in the media, you’re positioning yourself both as an expert AND a media celebrity. That gives you a lot of extra selling power…

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