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Social media tools

Stories, Reels, IGTV: What’s the Difference?

Stories and reels and IGTV . . . oh my! Instagram is one of our favourite social media platforms. It is highly image and video driven and really appeals to those with a creative streak. Instagram also gives you a lot of different posting options. There’s the standard image posts which are posted to your…

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Key Tips for Social Media Marketing

Social media marketing is so much more than just posting regularly! It takes an efficient strategy that adapts to different platforms of social media and keeps up with new trends and algorithms. Sounds overwhelming? It doesn’t have to be! Here are our top tips to maximise your businesses social media engagement. Set clear goals It’s…

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Top Social Media Strategies for Small Business in 2018

There’s a lot happening through your little screens in the big world of social media. 2018 brings brand new social media trends, and with that comes new marketing strategy. Small businesses need to stay savvy and continuously update their approach to social media. If they don’t, they fall behind or be overshadowed by big business.…

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Quick Start Guide to Instagram for Small Business

Instagram has gained popularity in the last year and more and more businesses are starting to use it too. Few of us have time for yet another social network to manage so here’s how you can quickly get started on Instagram, make most of your Instagram posts and push fresh content to your Facebook page…

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The World's Easiest Social Media Marketing Strategy in 7 Steps!

Did you know that small business have the largest marketing budgets of all business types (16%), but ONLY 24% of businesses using social media have a Social Media Strategy? When I read this in the latest Sensis report (July 2014), this sad image came to my mind…. <<<<<————————— “there is a lot of hard earned…

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What is social media? What are social media tools?

social media icons

We hear the term ‘social media’ often, but what exactly does it mean and what makes it different from traditional media? Think of regular media like newspapers, television and radio as a one-way street where you can receive information from these sources, but your ability to give feedback or interact with them is very limited.…

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